Customers and B2B decision-makers in Zurich and Switzerland are increasingly turning to online sources in an increasingly digital environment when looking for a specific solution. In addition to conventional search engines, they are now increasingly using AI models and tools such as Google AI Mode, Perplexity, and ChatGPT.
This makes local online presence more crucial than ever: your Swiss company’s website must be found quickly and reliably by potential customers in Zurich and throughout Switzerland. With a locally optimized SEO + GEO strategy focused on the Zurich economic area, Switzerland, or beyond, this challenge can be addressed in a targeted manner:

We analyze your entire search market and develop a clear SEO/GEO strategy for maximum visibility in the Swiss market.

On a monthly basis, we analyze keywords, competition, and content, specifically for the Swiss market and visibility in traditional search engines and AI systems.

Based on the analysis, we plan the structure and content of your pages on a monthly basis, precisely tailored to SEO, GEO, and the Swiss market.

Our specialist copywriters create precise B2B and industry content that is tailored precisely to your target group in Switzerland and optimized for SEO and GEO.

The created content is integrated into your website's HTML code in a search engine and AI-friendly manner and prepared for indexing.

Once all on-page measures have been completed, we strengthen your visibility with targeted digital mentions, PR, and selected partners so that your site builds trust and authority.
Robert Siegers
Founder / Projektmanagement
Vanessa Bok
SEO / CONTENT-MANAGEMENT
“We are extremely satisfied with the services provided by Siegers Media. Robert Siegers helped us to strengthen our online presence in order to optimize the search engine ranking for our company. The adjustments to our homepage led to a significant increase in organic traffic.
The strategies were precisely adapted to the specific requirements of our company and taken into account.
Many thanks for the excellent collaboration!”
Arthur Weber
Sales Manager Sundwiger Messingwerk
“Very good guidance and advice on Google ads and SEO. The first ad campaign was carried out with little effort and full cost control for the client. The offer and billing of the services were transparent and flawless. Highly recommended.”
Ralf Wetzig
CEO Chemische Fabrik Kalk GmbH | K+S Gruppe
“It’s like a snowball effect […] we get more and more leads every month. Many thanks to Robert Siegers and the Siegers Media team!”
Marc Hütt
CEO MACK4D GmbH
“Thank you for the high-quality and reliable work! I can only recommend it to others!”
Gerald Schellmann
CEO GS Tele GmbH
“After some initial coordination difficulties, we settled in well. Working with Mr. Siegers was excellent throughout. He responded quickly to questions and always had time for a call. The development of our SEO results is very satisfactory.”
Jennifer Augustin
Senior Projektmanagerin Marketing Auktion & Markt AG
Zurich and the Greater Zurich Area (GZA) as an attractive business location.
Since November 2025, Siegers Media has been based in Uster near Zurich. This location offers numerous advantages for our work as an internationally active SEO/GEO agency.
Central location in Europe
Zurich’s excellent transport links and international orientation make it easier for us to work with clients throughout the DACH region and beyond.
Metropolis of innovation and technology
Zurich is considered one of Europe’s leading tech hubs, which greatly enriches our GEO and AI-supported digital strategies.
Strong industrial and economic landscape
The Zurich region combines high-tech, mechanical engineering, financial expertise, and innovative strength like no other location.
Internationality and multilingualism
With its international population and four Swiss national languages, the region offers the perfect conditions for projects with a focus on multilingualism.
SEO, or search engine optimization, aims to make a website visible to users in search engines such as Google. Since most users in almost all cases only look at the results on the first page of Google search, the main goal of SEO is to reach this first page.
For B2B industrial companies that do not yet rely extensively on professional search engine optimization, there is great, as yet untapped potential here. Product or overview pages of industrial companies in particular can often be profitably optimized for search engines.
With search engine advertising (SEA), you will only get new customers for your products or services as long as your ads are active and you pay Google. If you stop the payment flow, no new visitors will be generated. However, Google Ads offers immediate results and visibility among searchers. This can be particularly exciting for local advertising, for example for providers in the Cologne area.
In contrast, SEO initially leads to new visitors only slowly. However, once your positions in the search engines are established, the influx of potential new customers for your products will continue for months or even years. Please note, however, that changes in the market, in the search algorithm, or in your product range may require further SEO adjustments. Basically, however, SEO does not require you to incur ongoing expenses.
The best SEO agency in Zurich, who would have thought, does not exist as such. 😉
It always depends on what your company really needs. Many agencies are strong in e-commerce or local SEO.
However, if you are active in the B2B or industrial sector, for example, you need a partner who understands technical products, is familiar with complex decision-making processes, and is proficient in both SEO and GEO (Generative Engine Optimization). This is exactly where we, Siegers Media, could come into play:
We specialize in B2B industrial companies and help you become visible in search engines and AI models. That’s why we are often the best choice for manufacturers, mechanical engineers, and industrial companies.
A one-time search engine optimization is usually not enough to achieve long-term and sustainable results. SEO is an ongoing process. There are two main reasons for this: 1) because search engine algorithms are continuously updated (we are currently seeing this very clearly in the development of AI search engines) and 2) because the competitive environment of the company is constantly changing.
A one-time optimization can provide initial progress and visibility, but regular maintenance and adjustment are necessary to maintain high rankings in the long term and adapt to changes in the market.
There are only a few companies that do not need to respond regularly to changes in the market. These are often companies in the industrial sector that sell established industrial goods and have little to no innovation. For such companies, one-time search engine optimization every few years may indeed be sufficient.
We are the ideal SEO agency for your Zurich or Swiss company because we stand out in several key areas:
1. Locally based near Zurich: As an agency based in the heart of Switzerland in Uster near Zurich, we offer the advantage of local proximity. This enables us to respond quickly and flexibly to your needs and to arrange face-to-face meetings when necessary.
2. Industry expertise: Since our founding, we have specialized in the needs of B2B companies. Our experience in working with industrial companies and other B2B sectors enables us to develop customized B2B SEO strategies and services that are precisely tailored to your industry and target audience.
3. Long-term partnerships: We focus on sustainable SEO solutions that have a long-term impact. Our approach includes not only one-time optimizations, but also continuous adjustments and improvements to ensure that your website remains visible in the long term and is adapted to changing search engine algorithms and market conditions.
4. Holistic approach: We offer a comprehensive range of SEO services, including technical optimization, content creation, keyword analysis, and link building, and have a dedicated specialist for each area. This holistic approach ensures that all aspects of your SEO strategy are optimally coordinated.
With Siegers Media, you benefit from our local presence, our in-depth expertise, and our commitment to sustainable results. We help your company become visible in the digital world and achieve long-term success.
Yes, SEO (search engine optimization) is a reputable and essential practice in online marketing. Many companies, including those in Cologne, rely on this strategy to attract new customers or sell products.
At its core, SEO is about improving the visibility of a website in search engines such as Google or Bing in order to increase organic traffic and optimize the user experience. A well-executed SEO strategy is based on transparent methods and best practices that comply with search engine guidelines.
Reputable SEO providers work with ethical techniques (white hat SEO) and avoid methods that violate search engine guidelines, such as unfair link building or excessive keyword stuffing (black hat SEO). Instead, they focus on sustainable strategies such as high-quality content creation, technical optimization, and the promotion of natural backlinks.
A professional SEO service provider pursues clear, comprehensible goals and provides regular reports and analyses to document progress and adjust the strategy if necessary. This way, companies can be sure that their investment in SEO will deliver positive and measurable results in the long term.
Professional search engine optimization is a comprehensive process that usually requires the collaboration of several employees. (That’s why we have continued to expand our team of fantastic SEO specialists over the years :-)).
For monthly SEO support for a medium-sized project, the costs are around $1,500 to $4,500 per month.
During the collaboration, an average of 15 to 60 working hours per month are spent conducting a detailed keyword and competitor analysis, creating author briefings, writing texts, and finally publishing them online and making them indexable.
Many of our clients rely on long-term SEO strategies that span years. This approach enables them to develop into ubiquitous digital brands that remain visible throughout their customers’ entire customer journey.
Some agencies perform SEO in roughly the following manner:
However, this has nothing to do with SEO. At best, this approach can be useful as part of a technical analysis for very large websites with thousands of subpages. For most companies, however, such SEO reports are of little help.
If you are looking for a first-class agency, you should always ask how they work and what approach they take to search engine optimization.
Absolutely! SEO support is particularly valuable for companies that want to grow in the digital world in the long term.
We offer monthly support and work continuously to further develop and optimize your website.
Yes, all of our SEO processes are now also geared towards Generative Engine Optimization (GEO). This means that your company will not only be found in traditional search engines, but also in new AI models such as ChatGPT, Perplexity, or Google AI Mode.
You can find more information on the topic of SEO vs. GEO here.
To be honest, and this may surprise some people looking for a local agency: geographical proximity is hardly a deciding factor these days. It is much more important that your agency has experience in your industry and understands complex B2B industrial projects, as is the case with our clients.
We have been working entirely digitally for years and serve clients not only in Switzerland, but also in Italy, Germany, Austria, and even Canada. If you prefer personal contact, we are of course happy to meet you on site, for example in Zurich or anywhere else in Switzerland.
In our experience, what matters in the end is not distance, but expertise.
The next step: Become a digital pioneer in Zurich, Switzerland, or internationally now and stay one step ahead of your competition.