B2B Marketing Guides

Practical tips for B2B industrial companies: Mastering SEO and SEA in the AI age and becoming visible in AI models.

B2B SEO Casestudy Marketplace
Casestudies

Case Study: How This Automotive Marketplace Gained +72% Visibility With B2B SEO

How B2B platforms win online using B2B SEO + GEO Get found in AI models for specific, context-based B2B marketplace searches (using the automotive industry as an example here) Bring buyers and sellers together on a B2B platform and be found by both Visibility for marketplace-relevant products + parts instead of just brand names or

Siegers Media mit unserem Kunden Spark Machinery auf der K-Messe 2025
Casestudies

Case Study: How Spark Machinery Doubled its Online Visibility with SEO+GEO

SEO + GEO in mechanical engineering: A real opportunity Found in AI models for specific, context-based machine/niche searches Visibility for solutions and machines that require explanation rather than just brand names International visibility in multiple languages or local presence as a mechanical engineer In mechanical engineering, the biggest challenge is that potential customers are not

SEO for industrial manufacturers title image with Google & ChatGPT Rocket
B2B SEO

SEO for Manufacturers: Strategies to Dominate Search in 2025

In 2025, industrial manufacturers face a new search landscape which is dominated by AI-powered engines like Google AI Mode, Perplexity & ChatGPT. Traditional SEO alone is no longer enough. To stay competitive, manufacturers must rethink their approach. In this article, you’ll get a step-by-step SEO strategy that’s proven across 50+ B2B industrial projects. We’ll cover

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